Implementation of Data Visualization in Presentation of Financial Reports to Improve Stakeholder Understanding
DOI:
https://doi.org/10.38142/jisdb.v3i3.1433Keywords:
Financial Data Visualization, Stakeholder Understanding, MSME Financial ReportsAbstract
This study discusses how data visualization can help present financial reports to make them easier for stakeholders to understand. Amidst technological developments and the abundance of complex data, traditional ways of presenting financial reports are often difficult to understand, especially for those without a financial background. Visualizations, such as graphs, diagrams, and interactive dashboards, are considered capable of conveying information more clearly and attractively. Through a quantitative approach and distributing questionnaires to respondents from various backgrounds, this study found that the use of visualization in financial reports significantly improved stakeholder understanding. These results indicate that companies need to consider the use of visualization as part of their financial communications strategy so that the messages delivered are more effective and inclusive. this study confirms that the application of data visualization in financial reports provides significant benefits for stakeholders, especially Micro, Small, and Medium Enterprises (MSMEs). Visualizations designed with interactive features such as graphs, dashboards, and dynamic filters can improve understanding of financial information faster and more accurately compared to traditional table-based reports.
Downloads
References
Al-Kassab, J., Ouertani, Z. M., Schiuma, G., & Neely, A. (2014). Information visualization to support management decisions. International Journal of Information Technology & Decision Making, 13(02), 407-428.
BINUS Bekasi. (2025, April 18). Visualisasi Data Akuntansi dalam Meningkatkan Pemahaman Data dan Pengambilan Keputusan. BINUS University. https://binus.ac.id/bekasi/accounting-technology/2025/04/18/visualisasi-data-akuntansi-dalam-meningkatkan-pemahaman-data-dan-pengambilan-keputusan/
Bhuana Jaya Desa. (2023). Menggunakan Grafik dan Diagram dalam Laporan Keuangan Toko: Visualisasi Data yang Memudahkan Pemahaman. Desa Bhuana Jaya. https://www.bhuanajaya.desa.id/menggunakan-grafik-dan-diagram-dalam-laporan-keuangan-toko-visualisasi-data-yang-memudahkan-pemahaman/
Darmawan, N. A. S., Laksmi, P. A. S., & Saputra, K. A. K. (2023). Socialization of E-commerce for Marketing Agricultural Products in Sangsit Village, Sawan District, Buleleng Regency, Bali. Community Services: Sustainability Development, 1(1), 45-49.
Jabar, A. A., Wijaya, R. F., & Wahyuni, S. (2025). Visualisasi Data Kecerdasan Bisnis untuk Mendukung Analisis Kinerja Bisnis pada PT BMPT. Djtechno: Jurnal Teknologi Informasi, 6(1), 61-73.
Satyawati, E. (2021, December). Pengembangan Model Visualisasi Pengukuran Kinerja Keuangan Pada Umkm. In Prosiding Seminar Nasional Dan Call For Papers Fakultas Ekonomi Universitas Kristen Immanuel (pp. 216-227).
Jayanti, F. N., & Nur Ani, D. (2017). Pembangunan Dashboard Untuk Visualisasi Analisa Keuangan. Jurnal FORMAT, 6(2).
Indahwati, D., & Agustini, A. (2020). Visualisasi Manajemen Keuangan. Jurnal Manuhara, 2(1).
Puspitasari, W. (2021). Efektivitas dan Efisiensi Visualisasi Data Laporan Keuangan terhadap Keputusan Investasi. ResearchGate.
Pratama, H., & Pratiwi, S. (2022). Penerapan Visualisasi Data pada PD. FOKUS Bandung. Jurnal JUPITER, 10(1).
Plank, T., & Helfert, M. (2016, April). Interactive Visualization and Big Data-A Management Perspective. In International Conference on Web Information Systems and Technologies (Vol. 3, pp. 42-47). SCITEPRESS.
Saputra, K. A. K., Laksmi, P. A. S., Suriani, N., & Ekajayanti, L. S. (2024). Accounting Training to Support Transparent and Accountable Village Fund Reporting in Sibetan Village, Karangasem Bali. Community Services: Sustainability Development, 1(2), 50-55.
Ahmad I. F., & Danang, A. (2024). Efektivitas dan Efisiensi Visualisasi Data Laporan Keuangan Terhadap Keputusan Investasi: Studi kasus pada mahasiswa S1Akuntansi Universitas Bengkulu
Perkhofer, L. M., Hofer, P., Walchshofer, C., Plank, T., & Jetter, H. C. (2019). Interactive visualization of big data in the field of accounting: A survey of current practice and potential barriers for adoption. Journal of Applied Accounting Research, 20(4), 497-525.
Downloads
Published
Issue
Section
License
Copyright (c) 2025 Ni Luh Putu Ari Trisna YANTI, Gusti Ayu Putu Diah ANTARI, Putu Keasa Surya RIZELPUTRA, I Gede Sunia Wirasa CANDRA

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.
Creative Commons Attribution-NonCommercial 4.0 International License.